Quest – Braintainment
The challenge was to change brand identity and perception from factual knowledge to intelligent entertainment.
Brand Essence: Quest, Braintainment.
Creative Concept: Focus on a specific item in the magazine, enlarge and communicate this in an entertaining way.
Graphic & Logo Design:
Cropcircle created with GPS, 100 meters in diameter
Commercial for the theme number ‘Sex in space’
Theme magazine cover with alien condom logo and productplus